SOUTHEAST ASIA UGC MARKETPLACE

Scale Your Video Ads Across SG, MY & ID.

Get on-demand user-generated content from vetted local creators. Simple matching, high-converting video assets, and transparent pricing.

How It Works

A clear path from brief to ready-to-use UGC.

NusaUGC keeps creator sourcing, matching, and delivery structured so brands and creators know exactly what comes next.

1

Submit your brief or creator profile

Brands share campaign goals. Creators share their market, language, and content strengths.

2

We review fit and match opportunities

Relevant creator profiles are matched against audience, language, production quality, and campaign style.

3

Campaign assets are delivered with clear pricing

Deliverables, timelines, usage needs, and creator payouts stay transparent from the start.

For Brands

Brief once. Source locally. Scale efficiently.

Hyper-Local Matching

Instantly find creators vetted for specific local accents, linguistic styles, and lifestyle demographics.

Zero Fee Bloat

Skip bloated agency retainers. Pay a transparent flat rate per creative asset.

Vetted Production Quality

We screen smartphone hardware, lighting setups, and vocal clarity before onboarding talent.

For Creators

Turn local fluency into paid creative work.

Secure Local Payouts

Receive your money directly into your local bank account via PayNow or DuitNow.

Beginners Welcomed

Missing a portfolio? We provide a free 1-page blueprint to help you film your first concept video.

Transparent, Capped Fees

We use a simple capped platform fee, so creators keep the majority of every project payout. No hidden percentages or surprise cuts from your hard work.

Performance Benchmarks

Engineered for Performance

Why top-tier e-commerce brands are shifting their creative acquisition budgets entirely to localized UGC.

+29%1

Higher Conversion Rates

Campaigns utilizing authentic, regional creator content see a massive lift in final purchase conversions compared to generic studio-shot commercials.

-30%2

Lower Cost Per Acquisition

Organic, native-looking smartphone videos blend seamlessly into TikTok and Instagram feeds, lowering your platform ad delivery costs.

4x3

Higher Click-Through Rates

Local accents, familiar environments, and native linguistic styles capture audience attention within the critical first 3 seconds of scrolling.

Benchmarks are directional industry references; actual performance varies.

1 American Marketing Association , conversion benchmark.

2 Top Growth Marketing , CPA benchmark.

3 Taggbox , CTR benchmark.

Simple Platform Economics

Brands pay clear, asset-based pricing without agency retainers or layered commissions. Creators keep the majority of every project payout, with a simple platform fee that stays capped so successful work is not punished by bigger percentage cuts.

Regional Footprint

Built for Southeast Asian buying contexts.

Singapore (SG)

Fast-paced urban hooks, fluent English, and local Singlish delivery.

Malaysia (MY)

High-converting bilingual content across Bahasa Melayu and English markets.

Indonesia (ID)

Deep visual aesthetic scale and authentic Bahasa Indonesia framing.